In order to take advantage of social media such as Facebook and Instagram, ministries need to be strategic as businesses with their posts.

Below is a graphic that we created for a church announcing an upcoming event.

The image not only contains pertinent information about the church and its upcoming event, but it also catches the eye of the person reading his/her Facebook or Instagram timeline.

When creating your graphic, make sure you include the following:

1. Attractive images
2. Church / ministry logo
3. Website URL

You must assume that this graphic will be liked or shared by your followers. This means that other people who are not following you will be seeing the graphic. Having important church/ministry information on the graphic is essential.